5 successful marketing strategies for Asia-Pacific region

Establishing a business within the Asian-Pacific region requires a high level of knowledge for the local markets and culture, unprecedented in any other part of the world.  We have previously…

Trends On Asian Languages Translations Summary Till July 2018 – Part 2

“This is PART 2 of the Trends in Asian translations summary up to July 2018.”   CHAPTER II – SOURCE LANGUAGES Asian languages as a Source language The situation with…

Trends On Languages Asian Translations Summary Till July.2018 – Part 1

“It is the beginning of August and with this comes the possibility to look back at half of 2018.” With going into the second half of 2018 it is a…

How to overcome the language barrier in international business

Language barriers can create insurmountable challenges for businesses’ overseas operations. How can they be surpassed in order for a reputable brand image and smooth communication to be established? Today’s global…

TOP 5 essentials on Social Marketing for translation companies

“How can a B2B company create a successful Social Media strategy to generate revenue and increase traffic?” Long gone are the days when Social Media platforms were used only for…

Trends and Predictions in Digital Marketing – 2018

“The latest trends in digital marketing for 2018 and how can they be implemented for a successful communication between businesses and their customers” Nowadays, no brand is bigger than its…

Localizing your slogan – is it the way to global success?

How can businesses expanding into new markets benefit from the translation and localization of their slogan? A slogan is one of the main differentiating points for businesses – it’s a…