The video game ecosystem is highly complex and involves numerous stakeholders, including developers, localization specialists, marketers, and more. However, one of the most important stakeholders… Read More »Player Feedback from Asian Communities: Impact on Video Game Localization
Emotions are at the core of each human being. However, the way in which we feel, experience, and express our emotions differs across cultures and… Read More »Emotional Design in Asia Localization: China Case Study
As our world evolves, social forces continue to drive change. Among these is the need for inclusivity in how we address people in terms of… Read More »Gender Neutrality in Asian Languages: A Linguistic Analysis
The onset of Covid-19 ushered in a new era of learning. Schools, colleges, and universities around the world implemented study-from-home policies to continue students’ educational… Read More »Localization of Asian e-Learning Content: Meeting Educational Standards
Asia may be one continent but the sheer diversity it contains in terms of languages and culture, among others, is astounding. We may have one… Read More »Giants Mastering Localization in Asian Markets
Receiving criticism about your product or service can be heartwrenching because you put so much effort into it. But it does sometimes happen that there… Read More »Analysis and Dealing with Negative Feedback
The number of transnational companies is rising, creating many opportunities for economic and business growth. Access to a wide customer base in a location that… Read More »Resolving Complex Multilingual Feedback
Vendor management was one of the hot topics at this year’s Globalization and Localization Association’s (GALA’s) Annual Conference held in Dublin on March 13, 2023.… Read More »Vendor Management From a Vendor’s Perspective
If you thought that when referring to a language process, we are talking about one’s cognitive ability to process language using memory, attention, and other… Read More »Language Processes for Korean Translation: A Case Study
As a low-resource language, Burmese is a language that is native to Myanmar and parts of Bangladesh, India, China, and Thailand. There are around 33… Read More »Fixing a Low-Resource Language’s Quality Issues — Burmese