8 Interesting Words & Phrases of Asia
What’s fascinating to me the most about this phrase is its literal translation, which is, “Did you eat rice?” While recently doing some research on Asian… Read More »8 Interesting Words & Phrases of Asia
Gergana Toleva
How to overcome the language barrier in international business
Language barriers can create insurmountable challenges for businesses’ overseas operations. How can they be surpassed in order for a reputable brand image and smooth communication… Read More »How to overcome the language barrier in international business
Asia on focus: Rainforest world music festival
“An Asian Summer Festival that speaks wonders trough music” Finally, the summer is here, the sun is shining outside, temperatures are rising and we catch… Read More »Asia on focus: Rainforest world music festival
Trends and Predictions in Digital Marketing – 2018
“The latest trends in digital marketing for 2018 and how can they be implemented for a successful communication between businesses and their customers” Nowadays, no… Read More »Trends and Predictions in Digital Marketing – 2018
Localizing your slogan – is it the way to global success?
How can businesses expanding into new markets benefit from the translation and localization of their slogan? A slogan is one of the main differentiating points… Read More »Localizing your slogan – is it the way to global success?
Korean Language Translation – Predictions for bright Future
In recent years, Korean pop culture, including music, movies, and TV dramas, has experienced new-found popularity in the West. Consequently, there has been an increased… Read More »Korean Language Translation – Predictions for bright Future
Translation VS. Localization – what is the difference?
With the ongoing process of globalization, the days when the translation industry’s practices were limited to only communicating a text’s meaning from a source to… Read More »Translation VS. Localization – what is the difference?
What holds back businesses from succeeding in China?
China’s rapid economic growth over the past 30 years has had a significant global impact. Accounting for 18% of the world’s GDP in 2017, the… Read More »What holds back businesses from succeeding in China?
Localizing your Social Media Content: What you need to know?
With over 3 billion global users, social media has become an important part of communicating online and, as such, more and more businesses have integrated… Read More »Localizing your Social Media Content: What you need to know?
How the traveling and translation industries can be mutually beneficial
Despite the economic hardships of the past decades, the travel and tourism industries are continuously growing, and, in 2017, their total contribution to the GDP… Read More »How the traveling and translation industries can be mutually beneficial