So what is it all about?
Most newsletters from LSPs are written by marketing teams to impress clients. In Ohayō, I’m trying to go a different route — it’s for us.
And because I’m a little geeky and very curious, I’m gonna be writing about many topics - writing tips and technical helpers, life hacks and work from home tactics, or marketing, recipes and book recommendations.
...stuff like this ⬇️
Tina's Chinese Cheat Sheet - a handy little helper for busy project or account managers.
Use this next time a client asks something silly like: "Can you translate this into Mandarin and traditional Chinese?"
3 easy-to-use writing tips even dimwits like me can apply to their marketing copy, sales letters and other communication with clients, colleagues, bosses or parents-in-laws.
the correct way to peel mangoes (not what you think) - and an alternative for unprepared beach bums
a Korean cure for colds and hangovers
a Gmail script to send personalized mass-emails (but better use wisely!)
a light and very affordable computer program that saves me hours of work every day and reduces redundant writing to a bare minimum.
Congrats: you can now respond to sales emails in less than a second (and without being a 🍆).
how my puppy Maki uses "positioning" to get her treats - and why your marketing should do the same
a Japanese t-shirt folding technique even YOUR husband can learn in no time
the latest word from Penny Lane - copywriting tips from The Beatles
And yes, there will be music too — and pictures!
Now, if all this looks a bit weird and random to you, it is. And where it leads to, I don't know.
But I hope it's gonna be a fun ride for all people in our industry, for the junior PMs, as much as the linguists and CEO's, for the marketing interns or for our heroes from IT.
Important: Thanks to GDPA, I'll have to send you a boring email with a confirmation link first (sorry), and then right after your confirmation, you'll get a "welcome" email.
(If you don't get either of them, go check your promo and spam folders.)
If you think b2b newsletter should be formal, factual and and dry as yesterday's sushi, Ohayō isn’t for you. Also, my writing occasionally is a bit “raw” and not very well suited for people who pretend to be holier than the Queen or never heard a swear word in their life.
Cool with that?
Want to know more about what Ohayō really looks like?
Check this video — you can use this tip right away.
Holy cow, how weird is it to listen to your own voice?
And that seksi German accent... yukks...
Anyways, I recorded this video for the first episode of Ohayō. It’s gonna launch on Buddha's Birthday 2021 (May 19), and if you're too late and miss this deadline, too bad.
But there’s a lot more to come.
Will we meet on the other side of the subscribe button?
Mountains near Boljoon, Philippines
Dog with hair
Koh Bali, Indo
Burgos, Siargao - My home
Uphill battle with kids in Alegria
Koh Samed, Thailand
Green tea Seoul, South Korea
Robin is native to Germany, but he’s spent the better part of a decade working and living in Asia. He is one of our most experienced negotiators and has excellent skills when it comes to building relationships with clients. As a result, Robin is our strongest “Brand Ambassador” and a great connection between 1-StopAsia and our partners.
Robin studied Political Sciences with a focus on philosophy, which is why he’s passionate about having in-depth conversations with everyone. Very helpful and highly customer-oriented, he’s your go-to-guy if your interest is in building a strategic long-term partnership. His knowledge will be what gives you a competitive advantage and helps grow your business.