Localization is the process of adapting content to suit the cultural, linguistic, and technical requirements of a specific region. It plays a pivotal role in bridging intercultural communication gaps and…
Optimizing Workflow in Localization Projects: Strategies for Seamless Integration of Asian Languages
Unlocking the Power of LAM and LLM: A Journey Through Asian Perspectives
ChatGPT was released to the world in November 2022. In a time frame of just over one year, we have seen incredible advances in artificial intelligence (AI), with multiple AI…
Zawgyi vs. Unicode: The Burmese Font Dilemma
Myanmar has had a tumultuous past. From colonialism to independence, to a coup and the closing of borders and now the reopening of international diplomatic ties. This history has certainly…
From Text to Screen and Beyond: Transforming Asian Media Across Formats for Global Audiences
Asian media globalization is a fact. There are countless examples of Asian films, series, books, music, and more that are taking the world by storm. But it’s not always easy…
Player Feedback from Asian Communities: Impact on Video Game Localization
The video game ecosystem is highly complex and involves numerous stakeholders, including developers, localization specialists, marketers, and more. However, one of the most important stakeholders in video games is the…
The Role of Language in Asian Martial Arts
Martial arts has a deep and complex history with sumo wrestling’s roots dating back all the way to 23 AD in Japan. Since then, numerous forms of martial arts have…
Language and Localization in Packaging and Labeling for Export: Asian Market
As a business owner, you know full well how important the presentation of your products is to local markets. Beautiful packaging adds to your customers’ unboxing experience and can help…
Emotional Design in Asia Localization: China Case Study
Emotions are at the core of each human being. However, the way in which we feel, experience, and express our emotions differs across cultures and languages. This is where user…
Understanding the Accents of the Korean Language: A Complete Guide
For linguists and language enthusiasts, the Korean language is a linguistic treasure trove because of its distinctive script and rich history. Knowing the accents of the Korean language is an…
Tackling Idiomatic Expressions in Malay: A Translator’s Guide
The Malay language is made more flowery and beautiful through the use of idioms. However, Malay idioms are often difficult to translate due to sound, lexis, grammar, and style. In…
Linguistic Richness and Idioms of Lunar New Year: Vietnam Edition
If you find yourself in Vietnam for the first time around February 10th this year, you’ll be absolutely astounded by the festivities taking place. This is when the country begins…
Triumphs and Initiatives in Preserving Indigenous Languages Across Asia
Preserving Asian indigenous languages is a critical aspect of bolstering sustainability efforts. In fact, the United Nations General Assembly declared 2022-2032 as the International Decade of Indigenous Languages. The reason…
Asian Language Translation 101: A Starter Handbook for Project Managers
Embarking on translation projects involving Asian languages can be a complex endeavor. This handbook is designed to guide project managers through this process, providing practical tips and real-world examples to…
Bhashini – Bringing Different Indian Languages Together
India is a linguistically rich country, with 22 official languages and hundreds more that are unofficial. While around 50% of the population speaks Hindi and 10% speaks English, there is…
Japan’s Media Renaissance
Japan’s entertainment industry reached its heyday in the second half of the 20th century, followed by a slump as Korean media took over the continent and the world. However, Japan…
Gender Neutrality in Asian Languages: A Linguistic Analysis
As our world evolves, social forces continue to drive change. Among these is the need for inclusivity in how we address people in terms of gender. Because everyone has their…
Decoding Technical Jargon in Korean: A Translator’s Challenge
Korean technical translation is a major necessity for businesses that are looking to expand in that market. And there’s a good reason for this. Not only are technical translations necessary…
The Viral Rise of English Variants in the East
The Republic of Singapore is well-known as an island city-state, the smallest nation in Asia, which gained independence from Malaysia in 1965. A melting pot of cultures, it is a…
Understanding the Basics of CAT Grids and Why They Matter
Have you ever wondered about how pricing in translation is calculated? Although this question may appear quite straightforward, it’s actually more complex than it appears. Why? That’s because of an…
The Art of Sales in the Localization Industry
Connection. Authenticity. Trust. With over 10 years of experience in numerous aspects of sales, I have discovered that these are the crucial ingredients for sales broadly and in the localization…